RJ.Raja Jeevan
Product & commerce
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About Raja

From the shop floor
to the product call.

I work on the choices that connect a strategy deck to a store, a checkout, or a team trying to deliver.

Raja Jeevan Kumar MaduriHYDERABAD, INDIA

My path started with the actual store.

I ran a franchised convenience store in Australia. Inventory, payroll, customer expectations and compliance were not abstractions. I carried the consequences.

Across 21+ years, I moved through POS and store-system architecture, retail platforms and product leadership, then into commerce and generative AI strategy. My experience spans inventory, payments, master data, merchandising, loyalty, delivery, new formats and the operating changes behind them.

Most recently, I was an Associate Product Director at Brillio. Before that I worked in product and commerce roles at a medium-scale, product-based company based out of Dallas and Coimbatore and at Blue Yonder, among others. Today I advise, mentor and explore the next product leadership challenge.

21+ yearsStore to strategyHyderabadIndia & remote work3 languagesEnglish · Telugu · Hindi
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How I work

Find the real constraint. Make the tradeoff visible. Leave with a next step.

I do not start with a vendor, a fashionable model or a borrowed playbook. I start with the workflow that is breaking down and the people who have to live with the fix.